SEO-optimised website design in Varna

Websites that put you on the map

We build fast, SEO-optimised websites for local businesses in Varna. Every page is made so Google understands what you offer and where you are, and shows you to the people searching nearby.

  • 10+ years in SEO
  • Bulgarian & English
  • Website + Google profile from €499 excl. VAT
  • You own the site and the profile
Date22 юни 2026
Avg. rank20.40
  • 1–30%
  • 4–100%
  • 11–200%
  • 20+100%
зъболекар варна
Your business
22 юни22 юли22 авг22 сеп
Illustration: how a local business can climb Google Maps across Varna after launching an SEO-optimised site. Each pin is someone searching from that spot; the number is the business's position. Drag the timeline or hover a pin.

SEO built in

What goes into every site we build.

We've been doing SEO for more than 10 years. A good-looking site that Google can't read doesn't bring customers. All of this is included in every package.

  • A page for every service

    Separate pages for what you sell, so each one can rank for its own search.

  • Titles and texts written for search

    Written by hand around what people in Varna actually type into Google.

  • Local business markup

    LocalBusiness schema tells Google your name, address, hours and area.

  • Fast on a phone

    Optimised images and lean code, built to pass Core Web Vitals.

  • Bulgarian and English

    Both languages set up correctly with hreflang, for locals and visitors.

  • Linked to your Google profile

    The same name, address and phone as your Google Business Profile.

  • Call, Viber and directions

    One tap from the page to your phone, your chat or your door.

  • Search Console and analytics

    Set up on launch day, so you can see searches, visits and calls.

Services

Website and Google profile. Then monthly care.

Websites

A custom-designed site for your business, whether it is a clinic, a restaurant, a salon, a trade or a shop. Built for local search from the first line of code.

  • Included
  • BG + EN
  • Mobile first

Google Business Profile

Your listing in Google Maps. We create or claim it, verify it, and fill it in properly: categories, services, photos, products and a simple way to collect reviews.

  • Included
  • formerly GMB
  • Reviews

Monthly SEO

Optional, after launch: site care, SEO optimisation, new local pages, profile posts and a short monthly report.

  • €199 / month
  • Local pages
  • Reports
SEO for a site you already have →

How we work

Five steps from first call to launch.

  1. 20+
    01

    Brief

    We learn what you sell, who your customers are and what they search for in Varna.

  2. 14
    02

    Structure & copy

    A page for every service, with titles and texts written for real searches. You approve everything.

  3. 6
    03

    Design & build

    A custom design in your colours, fast on a phone, in Bulgarian and English.

  4. 3
    04

    Connect to Google

    Search Console, analytics and your Google Business Profile, all with matching details.

  5. 1
    05

    Launch

    The site goes live on your domain. We show you how to edit it and stay on call for fixes.

Work

Sites that are already live.

Each one is built around what its customers search for. Hover a screenshot to scroll through the page.

kosenenatrevavarna.com
Desktop homepage of Kosene na treva Varna

Local service · Varna

Косене на трева Варна

kosenenatrevavarna.com

A lead-generation site for a lawn mowing service in Varna and the surrounding villages, built around the searches people make when their yard gets out of hand.

  • Separate pages for each type of job
  • Before and after slider
  • Clear starting price per square metre
  • Blog with seasonal tips
  • Quote button that stays in view on phones
Visit the site
remontnabanivarna.com
Desktop homepage of Remont na bani Varna

Renovation company · Varna

Ремонт на баня Варна

remontnabanivarna.com

A site for complete bathroom renovations that explains the job in the order it is done, so clients understand the work and the quote before anyone visits.

  • Seven-stage renovation timeline
  • A page for each service, from plumbing to tiling
  • Price guide table
  • Step-by-step process section
  • Quote request form
Visit the site
visibilitygecko.com
Desktop homepage of VisibilityGecko

Marketing site · International

VisibilityGecko

visibilitygecko.com

The marketing site for a service that helps SaaS companies get found on Reddit, Google and AI search. In English, with a dark editorial design built to turn visitors into clients.

  • Animated opening: one comment travelling from Reddit to Google to an AI answer
  • A clear message for one audience
  • Client logos and trust sections
  • Method, case studies and pricing pages
  • Fast Next.js build, ready for search
Visit the site

Pricing

Two packages. Clear prices.

A website and a Google profile in one package, in a standard or a premium version. Prices exclude VAT.

Standard

€499one-time

A fully SEO-optimised website and an optimised Google Business Profile, built to work together.

Website

  • Custom design, fast on a phone
  • Up to 8 pages, one per service
  • Bulgarian and English version
  • Texts and titles written for search
  • LocalBusiness schema and technical SEO
  • Call, Viber and directions buttons
  • Search Console and analytics

Google Business Profile

  • Creation or claim, and verification
  • Categories, services and description
  • Photos and products
  • Same name, address and phone as the site
  • QR card for collecting reviews
Choose Standard

Premium

Most complete
€899one-time

For businesses that want to show up for more searches and in more Varna neighbourhoods.

Everything in Standard, plus

  • Up to 15 pages instead of 8
  • Pages for the neighbourhoods you serve
  • Keyword and competitor research
  • 4 blog articles written for search
  • Online booking or a reservation form
  • Extended schema for services, FAQs and reviews
  • Your first 8 Google profile posts
Choose Premium

Care & optimisation

Optional
€199/ month

For either package, after launch. Your site and profile stay up to date and keep climbing.

Ask about monthly care
  • Ongoing SEO optimisation
  • Hosting, technical care, updates and backups
  • Changes to texts and photos
  • New pages for services and neighbourhoods
  • Posts and photos on your Google profile
  • Replies to reviews
  • Short monthly report

All prices exclude VAT. Monthly care is optional and starts after your site goes live. Hosting is included in monthly care, and the domain and Google profile are registered in your name.

Get a quote

Tell us about your business.

Tell us what you do. We'll get in touch to go over the details and the timeline, with no obligation.

Questions

Straight answers.

Can you guarantee the #1 spot?

No, and be careful with anyone who does. Google decides rankings. We guarantee a site built properly for search, with everything listed in your package, which gives you the best possible starting point.

How long does a website take?

Usually 2 to 3 weeks for Standard and 4 to 5 weeks for Premium, counted from our first conversation. The biggest factor is how quickly we get your photos and the details about your business.

Is GMB the same as Google Business Profile?

Yes. Google My Business was renamed Google Business Profile in 2021. It's the listing that shows in Google Maps and in the map box on search results.

Do you write the texts?

Yes, in Bulgarian and English, after a short conversation with you. They're written for your customers first and for Google second, and you approve everything before launch.

I already have a site. Can you improve it?

Often, yes. If it's built on a sound platform, we can rework the pages, texts and SEO settings without starting over. If it's slow or hard to edit, we'll tell you plainly whether a new one makes more sense. If you only want SEO for your current site, see SEO optimisation.

Who owns the website and the profile?

You do. The domain and the Google profile are in your name, and the site's content and design belong to you. On the profile we work with manager access, which you can remove any time.

Do you work outside Varna?

Yes. Varna is where we know the neighbourhoods and the competition best, and we also work with businesses in Dobrich, Burgas and the resorts along the coast.